Radar – Retail Issue #2 As POS and commercial communications

As POS and commercial communications experts

At Parasol Island we still love to bring our thoughts and notes down to paper – for example when an idea crosses our dreams at night or when riding  the train between our offices

Ikea and Zara

and learn about products addressing the needs of people with disabilities

” This is our best basic T-shirt  – 100% organic

Radar – Retail Issue #2 As POS and commercial communicationsAs POS and commercial communications experts, we at Parasol Island witness the rapid evolution creating huge challenges for retailers in the digital age. At a time when online and offline increasingly merge, its the stationary retail sector that must constantly reinvent itself to meet customers requirements.